Monday, July 11, 2011

A Good Story - Under Wraps

Carilloneur Toru Takao and Al Pittis.

The promise of a big, front-page feature story on the Pittis Carillon and a concert by carilloneur Toru Takao fizzled a bit when the paper arrived Sunday with a wrap-around ad obscuring the story.

I had to peel off the Shop-Rite Summer Can Can sale in order to see the story, which was very good. I was also purposely looking for it on A-1. But I wondered what single copy purchasers saw and how early other subscribers read about the noon concert.

As seen on this Gannett Blog post, the story about the baseball milestone could have been placed left or right, but to accommodate the ad in the Courier News, it had to be on the right.

So here was a really good Plainfield story, running on the day of the event described, but hidden until the reader removed the wrap-around ad. Kind of disappointing in a way.

--Bernice

1 comment:

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